Based in Milwaukee, Wisconsin, Pierce Engineers, Inc. (“PE”) is a niche professional services firm providing quality structural engineering and related services to a nationwide client base. With offices in both Milwaukee and Madison, Pierce has grown to become one of the region’s premier, independent structural engineering organizations serving a variety of architectural firms, professional property developers, and building owners. Led by a seasoned leadership team comprised of licensed engineers and other professional staff, Pierce Engineers has earned continued industry praise over its history spanning more than 25 years. As the Company embarks on its next phase of growth, Pierce sought to implement a plan allowing for a recapitalization of ownership, while also maintaining the firm’s unique culture and independent business structure. Promontory was engaged by Pierce Engineers to help evaluate a variety of options that would address the growth goals of the Company, its leadership team, and its ownership group. As part of this engagement, Promontory helped the shareholder group and leadership team agree to a transaction structure and then led the evaluation of various financing alternatives to satisfy a variety of objectives. Through a new financing structure arranged by Promontory with Associated Bank, a successful shareholder recapitalization transaction was completed.


By Christopher Riegg
Christopher Riegg, CFA, CPA is the Founding Partner of Promontory Strategy Group (PSG), providing strategic and financial advisory support to privately held and family-owned businesses. He also co-leads Promontory Point Capital (PPC), the investment banking firm he co-founded in 2004, and is the creator of RieggInsights.com, a platform focused on strategic growth, value creation, and successful transaction outcomes.

